Episode 10 – What You Can Learn from Craigslist
What can you learn by posting an ad on Craigslist? Turns out – a lot! Here are six or seven things I think you can learn. More info at
What can you learn by posting an ad on Craigslist? Turns out – a lot! Here are six or seven things I think you can learn. More info at
Whether you like it or not: You have to ask for the sale! On this episode of the Cheeky Sales Coach podcast, we look at six important things you need to remember about asking for the sale. More information at https://www.cheekysalescoach.com
Can You Annoy People Into Buying? Cheeky Sales Coach Episode 8. There are three primary kinds of “annoying” sales categories. We define them and then look at why you might and might not use them. Plus: One of the absolute truths about defining your…
Cheeky Sales Coach Episode 7 is all about Value. As the seller, you don’t get to determine the value of your product. Only the buyer can determine the value. More details and information at
First, a few notes about the Cheeky Sales Coach class. There’s a Sales Campaign Construction Kit over at cheekysalescoach.com. If you’re a paid subscriber, you can download that document. If you’re not a subscriber, that’s okay. You can figure this…
You do it. I do it. When we’re in the “buyer” persona, we lie to sales people. There are lots of reasons for this. Most of them are not really bad. But they’re real. Part of the reason buyers are liars is that they have been trained to be by previous…
One of the most important elements of a successful sales process is a good sales campaign. In this week’s podcast, we define a sales campaign and discuss what it takes to make it successful. Let’s be clear: There’s no politics in these campaigns. But…
In order to have sales . . . you have to have customers. Here we talk about focusing on a niche (or “vertical”) market. After all, you can’t sell to everyone. Really. As Stephen Covey says, you need to start with the end in mind. In this case, that…
Episode 2 – Sales Funnels Introduction to sales funnels. Your sales funnel is an analogy for your sales process. This is the first video on funnels, so we’re defining some terms and components. Also, some big tips on things to do and thing to avoid….
Episode 1 – What is Sales? Introduction to the 50-week series. We define Sales, Marketing, and our word of the day: Asymptote! Why do you need to make such a clear distinction between marketing and sales? Because marketing costs money and sales brings…