Episode 44 – Know Your Buyers’ Habits

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/20033489/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] You might have heard of the “New Economy.” It’s a specific belief that the fundamental rules of the economy have changed. Here’s a shocker: That’s not true. We look at the New Economy approach and explain why attempting this strategy will lead to many…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/19403201/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Episode 31 – Be a Harsh Critic of Your Marketing Most of us spend a lot on marketing without evaluating whether it’s a good spend. Here are some tips and tricks. 🙂 Check out this episode!

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/19575563/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Episode 34 – Content Marketing Funnels Content Marketing is awesome – but you need to coordinate the distribution of content within in your marketing funnels. Here are some notes to make the most of it. More info and videos at https://cheekysalescoach.com 🙂 Check out…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/20251835/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Cheeky Sales Coach Episode 42 – Marketing is Forever The word of the day is “Consistency.” That’s what you need to keep your marketing funnel full – and therefore your sales funnel as well. More videos and downloads at https://cheekysalescoach.com. 🙂   Check out…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/18960245/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] The blog post I reference is here: https://heidicohen.com/marketing-definition/ As you can tell by the seventy-two definitions, there’s not much agreement on what marketing is. I am particularly frustrated with the number of definitions that confuse marketing and sales. I highly recommend you listen to…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/19478846/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Wherein we take a lesson from Goldilocks. Not too much. Not too little. Just right.  But how do you set things up so you do the “just right” amount of marketing? We’ve got some tips. More information and downloads at https://cheekysalescoach.com. Check out this…