Episode 31 – Be a Harsh Critic of Your Marketing

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/20607983/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Cheeky Sales Coach Episode #47 – Beware the Bad Fit Just like dating – you need to avoid a bad fit with your marketing. Avoid the Bad Fit.  The way you do one thing is the way you do everything. Is it all about…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/20161409/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Cheeky Sales Coach #41 – Don’t Confuse Your Buyers How do you determine the right number of options, the right amount of information, and how you mesh your offering with your clients’ needs? More videos and info at https://cheekysalescoach.com 🙂 Check out this episode!

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/18960245/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] The blog post I reference is here: https://heidicohen.com/marketing-definition/ As you can tell by the seventy-two definitions, there’s not much agreement on what marketing is. I am particularly frustrated with the number of definitions that confuse marketing and sales. I highly recommend you listen to…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/20033489/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] You might have heard of the “New Economy.” It’s a specific belief that the fundamental rules of the economy have changed. Here’s a shocker: That’s not true. We look at the New Economy approach and explain why attempting this strategy will lead to many…

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/20408585/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Cheeky Sales Coach Episode #45 – Schedule Your Success Wherein we talk about sales calendars, marketing calendars, and how to effectively plan your activities to maximize success. More videos and goodness at https://cheekysalescoach.com  Other videos mentioned: Episode 29 = https://www.youtube.com/watch?v=wlH4IQcQZm8  Episode 42 = https://www.youtube.com/watch?v=xQaLDI_yb-4 …

[iframe style=”border:none” src=”//html5-player.libsyn.com/embed/episode/id/19797707/height/100/width//thumbnail/no/render-playlist/no/theme/custom/tdest_id/2470664/custom-color/87A93A” height=”100″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen] Cheeky Sales Coach Episode 36 – The Awesome About Page You primary web page (home page) is the second most important page on your set site. Number one is your About Page – at least when it comes to helping people find you on…